How to create a sense of community through public speaking?

You can induce a sense of community with 3 tools (with a caveat):

1. Using your celebrity
2. Storytelling tactics
3. Third party endorsement

Caveat. These tools tend to manufacture a transactional relationship. Meaningful relationship takes time to gel, and can’t be cajoled or declared e.g. “I’m your Ally”. A sustained sense of community thrives on relationship. So show up, shut up + listen before embarking on community-building.

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