After publishing in the 2025 Survey Practice special issue in an open access format, a group of authors put their articles in a book format. This volume covers survey methods, translation and pretesting, U.S. Latinos, and low & middle income countries. The goal is to expand the reach of science communication via Amazon.com, Google Books, and bookstores (and libraries that catalog the book).
Publicity
For the volume Cross-Cultural Research in Practice as a whole, this (paid) LinkedIn Ad ran for two days on February 10 and 11, 2026. LinkedIn Ads performance tracker showed a reach of 44.79K and 55.54K impressions.
Chapter-specific images and links will be added as they appear in social media releases. Estimated publicity dates have been added next to each chapter name below.
Part I. Survey translation and pretesting considerations
Scheduled 4/23/2026
Cultural Mismatches in Translation of Key Sociodemographic Questions by Patricia Goerman, Alisú Schoua-Glusberg, and Ariana Muñoz Maurás.
Chapter 2. Development of a Practical Translation Approach for Survey Research Projects by Liana Manuel, Luis Contreras, Lisa Lee, Barbara Fernandez, Jennifer Vanicek, Meredith Gonsahn, Eduardo Salinas, and Eileen Graf.
Chapter 3. Exploring the Effects of Pre-interview Practice in Asian Language Cognitive Interviews by Hyunjoo Park and Patricia Goerman
Chapter 4. The Performance of Vignettes in Focus Groups and Cognitive Interviews in a Cross-Cultural Context by Mikelyn Meyers, Yazmin A.G. Trejo, and Lucia Lykke
Part II. Advancements in methods and evaluations
Chapter 5. Conducting Respondent-Driven Sampling with Ethnic Minority Populations: The State of the Field by Mariel McKone Leonard
Chapter 6. Using Machine Learning to Evaluate Questions in a Multilingual Survey by Ting Yan, Hanyu Sun, and Anil Battalahalli
Scheduled 4/17/2026
Multicultural Insights Test: Development of a Diagnostic Tool for Engaging Multicultural Populations by Edward Rincón and Dexter Purnell
Chapter 8. Crosslinguistic Analysis of an English Proficiency Question by Marcus Berger, Betsari Otero Class, and Angie O’Brien
Part III. U.S. Latinos
Chapter 9. The Effects of Spanish-Language Materials in a Local Area ABS Mixed-Mode Survey on Response Rates and Sample Composition: An Experiment by Kristen Olson, Minshuai Ding, and Amanda Ganshert
Chapter 10. Comparing Techniques to Identify Spanish-Speaking Households by Martha McRoy and Juanita Vivas Bastidas
Chapter 11. Language choices in surveys: how switching language of interview highlights both identity and acculturation by Ángel Saavedra Cisneros
Scheduled TBD
Chapter 12. Successful Techniques to Recruit Hispanic and Latino Research Participants by Mandy Sha, Georgina McAvinchey, Rosanna Quiroz, and Jennifer Moncada
Chapter 13. Device and Internet Use among Spanish-dominant Hispanics: Implications for Web Survey Design and Testing by Yazmín A. G. Trejo and Alisú Schoua-Glusberg
Chapter 14. An Argument for Asking about Transnational Assets in Surveys by Ilana M. Ventura
Part IV. Low-and-middle-income countries (LMIC)
Chapter 15. Survey Practice in Non-Survey-Literate Populations: Lessons Learned from a Cognitive Interview Study in Brazil by Meredith Massey
Chapter 16. Can I Interview Her? Gatekeeping in a Telephone Survey of Female Migrants in India, by Sharan Sharma, Bijay Chouhan, O.P. Sharma, Jaya Koti, and Sonalde Desai
Chapter 17. Proxy coverage of Mobile Phone Surveys in Low- and Middle-Income Countries: a family profile by Mahmoud Elkasabi
Scheduled 4/20/2026
Age Heaping in CATI Surveys in Kenya and Nigeria by Charles Lau, Jon Kumaresan, Varsha Sivaram, Jackline Muthoni, Brian Tabu
Thought Leadership
Chapter 19. Expanding the Reach of Science Communication: Tools, Motivation, and Recommendations by Mandy Sha with Frauke Kreuter
Praise for Cross-Cultural Research in Practice
Frequently Asked Questions for Authors
The 2025 and 2017 Survey Practice special issue authors and editors were provided a set of 40, detailed FAQs on participation, cost, schedule, and practical considerations as part of a project resource webpage that was released on September 23, 2025.
The authors and editors were asked to carefully review the FAQ in its entirety to make an informed decision about their participation. They were also provided a summary stating:
- there is no cost [sponsored]
- no required additional work [the FAQ explained that it’s in their best interest to do so however], and that
- AAPOR publications committee had been consulted.
In addition, they were repeatedly and unambiguously reminded that participation is voluntary and it’s OK to not participate if they still have concerns after reviewing the detailed FAQ. For example, the FAQ explained that this is not a profit-making book [no royalty, and the lead editor and the sponsor are not selling anything], and that the goal is to expand the reach of science communication. It also provided details as an IRB submission would, such as the consequences [none] and potential risks [low] for participating or not participating.
Updates to the FAQ were made when new information came to light, such as communications from Amazon, and to provide clarifications when an author asks a question that is not already in the FAQ. Authors and editors, access ALL FAQs HERE.
Last updated: April 10, 2026.
This project Cross-Cultural Research in Practice is supported by the Book Publishing Center.
